When the Patel family opened a hotel in Dickinson, North Dakota in 2007, they agreed that brand recognition offered by a large franchise chain would be a valuable trade-off to operating independently. After careful analysis, they chose to operate their family hotel as a Quality Inn and Suites with Choice Hotel International Inc. (Choice Hotels). This is similar to the decisions being made by thousands of entrepreneurs each year to become franchisees of large brands instead of working as independent small business owners.
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North Dakota , United States , New Jersey , American , Patrick Pacious , Darshan Patel , Asian American Hotel Owners Association , Choice Hotel International Inc , Jersey Legislature , Choice Hotels , Quality Inn , Choice Hotel International , Dickinson Quality Inn , Federal Trade Commission , New Jersey Legislature ,
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