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Mamaearth Parent Bets on Made-for-India Goods in World's Fastest Growing Beauty Market

Mamaearth Parent Bets on Made-for-India Goods in World's Fastest Growing Beauty Market
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Mamaearth: Mamaearth parent bets on made-for-India goods in world's fastest growing beauty market

Honasa Consumer is a leader in a bounty of new personal-care niche brands challenging global giants in India, according to Redseer Management Consulting Pvt

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Mamaearth parent bets on made-for-India goods in world's fastest growing beauty market

The strategy of adapting products to local tastes worked in next-door China at least initially.

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PCHi Fountain Awards celebrates beauty industry after competitive judging

The Fountain Awards by Personal Care and Homecare Ingredients (PCHi) awards 17 winners across 13 beauty categories to celebrate industry innovation.

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57 Ingredients Debut in PCHi's Product Showcase

Here they are: all 57 launches featured in the New Product Showcase during PCHi. Entries ranged from a bio-derived hair fixative polymer to a natural extract to promote hair growth.

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