cold approach pg. the animal rights group posting a four story billboard, they want people to boycott because the canada goose jackets are made with 100% goose down filling. keeps people warm. and student apt auburn university with earn an degree for their love of the outdoors, descraing on wildlife science and business opportunity. sounds fantastic. the search for survivors ramping up across the florida panhandle four days after hurricane michael hit. the storm claiming 19 lives but that could change as more than 2,000 people are missing or stranded. phil keeting is life in mexico beach. phil, good morning. reporter: the sun just now coming up on post hurricane michael day four. and for hundreds and hundreds and thousands of people life