Maker of Wegovy, an appetite suppressor hailed as a weight-loss magic bullet, has spent millions on a slick PR campaign – including payments to some of its biggest cheerleaders
Weight-loss jab WeGovy, which is loved by celebs, may not actually be a miracle fix, as experts warn users will likely pile back on the pounds after they stop taking the drug.
The much-hyped medicine is due to hit UK chemists in spring. However, one drug in isolation is never the answer, says Jason Halford of Leeds University