UK convenience retail The Coop has relaunched and expanded its premium 'Irresistible' wine range, with clearer branding to give better stand-out on shelf, and a selection of esoteric additions, including the retailer's first Swiss wine, a Chilean País from 130 year-old-bush vines and a Sauvignon Blanc Blush.
Pierre-Edouard Robine traded city life to rediscover his farming roots in 2016. Since then, he has built a sparkling wine business and forages for Michelin…