The second Lotte Luxe Mall live broadcast will take place on 24 February.
Lotte Duty Free is to hold a second Luxe Mall live broadcast on 24 February 2021 following the success of the inaugural event earlier this month.
According to the retailer,
t
he first live broadcast had a strong impact with products such as Jimmy Chooâs Romy 85 and Romy 60 shoes selling out.
More than 60% of customers purchasing products were from outside Seoul and there was a high demand from customers who were unable to directly visit offline domestic Customs clearance stores.
A Lotte Duty Free Spokesperson said: âOn the day of broadcasting, the number of Luxe Mall visitors increased by more than 3.8 times compared to the average.