Good evening and welcome, both newcomers and repeat offenders, if you look around here, you notice the great many ponderous and intangible books out there in the world. That being the case, its always refreshing to find whose impact in the portion to the Tipping Point is one of those books, from time to time, usually its quite unexpected, work appears that acts as a decongestant for the brain, one strong spray with a passages to clean up, suddenly we can finally grasp things around us that weve always been looking at, we drop the enter gp and more sharply, it can be rather intoxicating, once again this is that kind of book. One of the delights i find of the Tipping Point is that malcolm asked the kind of question that a child might ask, the kind of question that is on the tip of her brain like the name on the tip of the tongue. Often we find it hard to focus on, not despite a bit but because of it. In the question he asks to hear is that one once weve heard asked, why didnt anybody thi
[inaudible conversations] good evening and welcome those newcomers and repeat offenders. If you look around you notice in impenetrable books are out there in the world. That being the case it is always refreshing to find one whose impact with the proportion to the length and have to and the Tipping Point is one of those books with from time to time a work appears that acts as a decongestant for the brain , one strong spray and the intellectual passages clear up even if they were blocked in the first place. Now we can grasp the things around us were always looking at and the effect on the reader can be rather intoxicating. Once again it is that kind of book to ask the kinds of questions a child might ask on the tip of the tongue the name on the brain and we find it hard to focus on not despite the obviousness why didnt anybody think of this before . And then what makes things catch on and take off and ideas and products fads and trends in fashion cultural phenomenon and you may find the
Book blink the power of thinking without thinking which looks at how people make splitsecond decisions. Hello . If everyone can hear me my name is henry center, editorial director of the new yorker magazine i would like to welcome to you to the fifth annual new yorker festival. The message here to say please turn off any cell phones or pager devices. Malcolm will be speaking for about 40 minutes, we will have 20 to 30 minutes of q a after that. During the question period there will be microphones down the aisle and we request that you would speak into the microphone during that time. Malcolm gladwell has been a staff writer for the new yorker magazine since 1996, before that he was a new york bureau chief for the washington post. At the new yorker he very quickly made his mark establishing a new genre of story, the Malcolm Gladwell story. Theres very few people like that in the 80 years of this magazine stop editorial meetings the subjects abcome up and say thats been done to that. Som
Bringing us tomorrow. With me are the broadcaster penny smith and the journalistjames rampton. Welcome to you both. The ft says theresa may is expected to ask labour to come forward with feedback and ideas on her policies following speculation amongst backbench conservative mps over her future. The telegraph runs with the same story, saying mrs may will ask forjeremy corbyns help to push through brexit bills and for mps to contribute, not just criticise her plans. Mrs mays unprecedented appeal to labour will be seen as an attempt to relaunch her faltering premiership, the guardian says. Her remarks will set a very different tone to her Leadership Style before the election, the times says, as she faces up to a new reality of a minority government. And the i also leads with that story. Meanwhile, the metro features the parents of terminally ill baby charlie gard, who delivered a petition to Great Ormond Street Hospital today calling on them to let him go to the us for experimental treatm
Bringing us tomorrow. With me are the broadcaster penny smith and the journalistjames rampton. Welcome to you both. The ft says theresa may is expected to ask labour to come forward with feedback and ideas on her policies following speculation amongst backbench conservative mps over her future. The telegraph runs with the same story, saying mrs may will ask forjeremy corbyns help to push through brexit bills and for mps to contribute, not just criticise her plans. Mrs mays unprecedented appeal to labour will be seen as an attempt to relaunch her faltering premiership, the guardian says. Her remarks will set a very different tone to her Leadership Style before the election, the times says, as she faces up to a new reality of a minority government. And the i also leads with that story. Meanwhile, the metro features the parents of terminally ill baby charlie gard, who delivered a petition to Great Ormond Street Hospital today calling on them to let him go to the us for experimental treatm