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With vaccine distributions underway but Covid still rampant, plus rising pandemic fatigue, U.S. destinations are facing a whole new challenge in hitting the right note with their tourism marketing messaging.
Orlando is one of them, ranking among America’s most tourism-dependent destinations with 41 percent employed in the tourism industry and generating $75.2 billion in economic impact pre-pandemic, according to Visit Orlando. The most visited destination in the U.S. with 75.7 million visitors in 2019, it’s also located in one of the country’s worst pandemic affected states.
Little Haiti, Overtown see tourism gains over past five years - South Florida Business Journal
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Miami and Fort Lauderdale Meetings Industries Plan for Brighter Days
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