52 Years of the Annapolis Boat Shows: A Photography Exhibit | Eye On Annapolis eyeonannapolis.net - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from eyeonannapolis.net Daily Mail and Mail on Sunday newspapers.
Marketing Leadership in a Digital World
Using these five strategies will keep your business on a course for success
Author:
Jun 1, 2021
For marine industry marketers, the pandemic was a game-changer. The lack of in-person events, trade shows and personal communication eliminated many traditional channels from the marketing mix, and the focus quickly shifted to digital solutions.
Businesses rapidly accelerated their digital transformation efforts, and digital strategies for sales and marketing initiatives were thrust to the forefront. Regardless of digital maturity level prior to the pandemic, marketers looked to a variety of digital tools (such as paid search, paid social media, email marketing, virtual trade shows and more) to reach customers. This shift underscored the importance and effectiveness of digital channels in reaching consumers.
Bay Bridge Boat Show Sells Out
Author:
Apr 28, 2021
Attendance was sold out at last week’s Bay Bridge Boat Show in Annapolis, Md., producer Annapolis Boat Shows
Annapolis Boat Shows worked with county and local health officials on safety protocols for the show. Face coverings were required, attendance was spread over the four days to help avoid overcrowding, PPE and hand-washing stations were available, and surface cleaning was non-stop, according to the announcement.
“Our objective was to work toward … producing outdoor events that are not only safe, but also economically productive for the exhibitors and local community. We feel we have succeeded on all fronts,” said Paul Jacobs, Annapolis Boat Shows president.
Mid-Atlantic s Largest Combined (Sail and Power) Boat Show Opens This Weekend | Eye On Annapolis : Eye On Annapolis eyeonannapolis.net - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from eyeonannapolis.net Daily Mail and Mail on Sunday newspapers.
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