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Sandeep Goyal acquires India s oldest ad agency Rediffusion

Sandeep Goyal acquires India’s oldest ad agency Rediffusion SECTIONS Share Synopsis Goyal, who was president of Rediffusion from 1997 to 2001, has taken charge as managing director of the group with immediate effect. He told ET the company will expand into media buying, digital, social, performance and other businesses. It plans to recruit a media head and other key executives in the next one month. “I have utmost respect for what Diwan Arun Nanda has created. He is a true legend of India’s advertising industry,” Goyal said. Adman Sandeep Goyal’s Mogae Consultants has acquired Rediffusion, India’s oldest surviving advertising agency and one of the largest independent ones, from cofounders Diwan Arun Nanda and Ajit Balakrishnan in a deal pegged at about Rs 100 crore.

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Sandeep Goyal to take over as the managing director of Rediffusion

The reputed ad agency is all set to be acquired by Goyal-led Mogae Media. 03 May, 2021 - 11:28 AM IST | By indiantelevision.com Team New Delhi: Advertising agency Rediffusion founders Diwan Arun Nanda and Ajit Balakrishnan on Monday announced their decision to step back from the day-to-day management of the ad agency. Mogae Media founder and chairman and industry veteran Sandeep Goyal, who served as president of Rediffusion from 1997 to 2001, will take over as the managing director. The 48-year-old agency has been acquired by Goyal led Integrated marketing and communications agency Mogae Media which was set up in 2012. The deal also includes sibling agency Everest Brand Solutions.

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Audi India expects double-digit growth in 2021

Audi India is looking for a double-digit growth in 2021 as it prepares to launch a slew of cars with a mix of all body types and powertrains, including two electric vehicles (EV)s in the next two months. The premium car maker managed to sell only 1,639 units in 2020 when it could do business only in the last five months of the year owing to the pandemic. “In 2020, the automotive industry lost a significant volume during the pandemic which was not recoverable and we were no different. The sales did pick up from the festival season and at Audi, we witnessed month-on-month growth over five months last year with December witnessing the highest sales in 2020,” said Balbir Singh Dhillon, head of Audi India.

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陕西新增1例境外输入确诊病例-泰和郭琨忆进出口厂

陕西新增1例境外输入确诊病例-泰和郭琨忆进出口厂
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Audi confirms model cycles will continue to be six to seven years

Audi confirms model cycles will continue to be six to seven years
autocarindia.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from autocarindia.com Daily Mail and Mail on Sunday newspapers.

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