Simple text messages can increase COVID-19 vaccine uptake
New UCLA-led research indicates that simple text messages emphasizing the easy availability of COVID-19 vaccines successfully boosted the number of people who got the shot.
The researchers, from the David Geffen School of Medicine at UCLA, the UCLA Anderson School of Management and Carnegie Mellon University, say their findings held true across all demographics, including groups that have been hesitant to receive the vaccine.
We found that text messages that stressed the accessibility of the vaccine and that included ownership language - such as The vaccine has just been made available for you and Claim your dose today -; significantly increased vaccine uptake.
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