As developers and businesses take stock of Apple s recently announced platform updates there is growing concern among publishers that a particular feature, Mail Privacy Protection, could collapse an entire industry.
During Apple s Worldwide Developers Conference keynote on Monday, the company unveiled Mail Privacy Protection, a new feature that effectively restricts email services or associated advertisers from collecting information about its users.
As explained by Apple in an ensuing WWDC session, emails can contain remote images that are used to collect analytics information; remote images that are opened and fetched from third-party servers leave a data trail exposing when, where and on what type of device an email was read.
Apple’s latest privacy updates further cement the tech giant’s place as a key player in the future of consumer data privacy
At the company’s annual Worldwide Developer Conference (WWDC) keynote on June 7, Apple unveiled a number of key privacy-focused updates that will be included in the new iCloud and iOS 15 operating system. Here’s an overview of the changes – and what top industry voices are saying about them.
There are plenty of new changes on the horizon for Apple iOS 15. Among the headliners is iCloud Plus, an upgraded version of the tech titan’s cloud storage solution. The service will include access to a VPN called ‘Private Relay’ and unlimited storage for HomeKit-connected security cameras, as well as an anonymized email service (more on that below). Here’s what you need to know about the updates.