7 Jan 2021
American IT firm Cognizant will become Aston Martin F1 Team s title backer for the 2021 F1 season, it is revealed
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The rebranded Aston Martin F1 Team has confirmed it will receive title backing from US IT firm Cognizant for its inaugural 2021 F1 season competing under the guise of the iconic British marque.
After several seasons aligned with Red BulL Racing as a sponsor itself, Aston Martin formally enters F1 as a constructor in its own right this season rebranded from the Racing Point outfit, which scored its first win in 2020 en route to fourth in the constructors’ standings.
Formula 1
Aston Martin have confirmed that American IT company Cognizant will become their title sponsor for the 2021 F1 World Championship.
Aston Martin, now a factory team in Formula 1 after Lawrence Stroll purchased controlling shares of the company in 2020, have announced a new title sponsor for their ‘debut’ season.
Cognizant, an American multinational IT brand, have signed up with the former Racing Point team, with the team’s formal name becoming Aston Martin Cognizant Formula One Team for 2021.
Aston say that Cognizant will play a key role as a partner rather than purely sponsorship. The ‘multi-year’ deal will see Cognizant supply the Silverstone-based team with the ‘best IT infrastructure and software solutions on the market’.