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In 2017, Mike and Alyssa Smith had sold their first business before embarking on the international trip that would inform the motivation behind their second.
The Cake Wines founder pivoted from boutique alcohol to reusable, environmentally-friendly cleaning and self-care products in 2019. While the change of pace may seem unusual, the couple s holiday of a lifetime fuelled a desire to combat the world s plastic problem.
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Mike and Alyssa Smith embarked on a life-changing journey in 2017. (Supplied) My wife and I packed up our lives into a little bag and went on this epic once-in-a-lifetime adventure, where we kind of lived in a tent for the better part of eight months and went trekking and hiking through some really crazy places, Mike tells 9Honey.
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Aus governments turn to Facebook to spread COVID-19 messaging, intelligence platform, AdClarity finds
July 21, 2021 9:47
Intelligence advertising measurement solution, AdClarity, which recently launched in Australia and New Zealand, has released its findings into digital advertising spend by the Australian federal and state governments on COVID- 19 health-related messaging.
AdClarity is a competitive and business intelligence advertising measurement solution which collects and aggregates hundreds of millions of real-time ad occurrences viewed and interacted by human and virtual panels daily. It provides a comprehensive view of advertising ecosystems covering display, social, in-app and video advertising, placed programmatically or directly across all ad platforms.
Australian governments turn to Facebook to spread COVID-19 messaging, marketing intelligence platform, AdClarity says