February 26, 2021
Eyes wide open: @DalitCamera has over 72,000 YouTube subscribers who tune in to Raees Muhammed’s audio-visual ground reports on Dalit issues - IMAGE COURTESY: RAEES MUHAMMED
Eyes wide open: @DalitCamera has over 72,000 YouTube subscribers who tune in to Raees Muhammed’s audio-visual ground reports on Dalit issues - IMAGE COURTESY: RAEES MUHAMMED×
With the public looking beyond mainstream media for reports from the ground, independent digital platforms are emerging as a source of credible news Independent voices on YouTube, Twitter, Facebook and Instagram are giving people a wide variety of trustworthy circuits to plug into While digital media has helped amplify local issues and movements, its emergence has also turned the lens on issues concerning vulnerable communities, remote regions and the environment, subjects that many sections of the media had long turned away from
Days after Australia law, Indian papers ask Google for 85% ad revenue share
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Days after Australia law, Indian papers ask Google for 85% ad revenue share
TNN / Updated: Feb 26, 2021, 08:02 IST
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NEW DELHI: Days after Australia enacted a law to make tech giants Google and Facebook pay publishers of news content, the Indian Newspaper Society (INS), which represents the print media in the country, asked Google to increase the publishers’ share of advertising revenue to 85%. INS also said the technology giant should ensure greater transparency in the revenue reports it provides to publishers.
In a letter to Google India, INS President L Adimoolam said publishers are facing a “very opaque advertising system” since they cannot get details of Google s advertising value chain and asked the company to compensate Indian newspapers “comprehensively” for using their content, and share the advertising revenues properly.
It also asked the technology giant to ensure more transparency in the revenue reports provided to publishers. In a letter to Google India, INS President L Adimoolam said publishers are facing a very opaque advertising system , as they are unable to get details of Google s advertising value chain. INS has asked Google to compensate the Indian newspapers comprehensively for using contents published by them and to share its advertising revenues properly. The Society insisted that Google should increase the publisher share of advertising revenue to 85 per cent, and also ensure more transparency in the revenue reports provided to publishers by Google, said INS in a statement.
Newspapers demand Google should start paying them back for their journalism thehindubusinessline.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thehindubusinessline.com Daily Mail and Mail on Sunday newspapers.