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A new marketing campaign aims to persuade more people to move to Indiana.  The Indiana Destination Development Corp. and the Indiana Association of Realtors launched the Hoosiers By Choice advertising campaign that features short videos of people explaining why they moved to Indiana and chose to stay. The campaign that aims to showcase the Hoosier State s quality of life and special allure will run through 2021. It will feature testimonials from people who moved to all parts of the state. “We are extremely proud to launch a campaign that will clearly demonstrate Indiana’s strong quality of life and show what makes living in Indiana so special,” Lt. Gov. Suzanne Crouch said. “The website will not only serve as the main hub for our Hoosiers By Choice stories, but also as a great resource for people considering moving to Indiana.”

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