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Subject: The 2021 Fundraising Outlook: Vaccines, Stimulus, Equity
Welcome to Fundraising Update. This week, we asked some experts about their expectations and advice for giving in 2021. Plus, the latest figures on nonprofit job losses and a new lawsuit against a charity over the Blackbaud data breach.
I’m Eden Stiffman, senior editor at the
Chronicle of Philanthropy. If you have ideas, comments, or questions about this newsletter, write me at eden.stiffman@philanthropy.com.
Thanks to sponsor Cloud for Good for supporting Fundraising Update.
Fundraising Forecast
If 2020 taught us anything, it’s that projections are hard to make.
But here we are in 2021, and I figured you d want to know what experts think the year ahead may look like for fundraising. Uncertainty is still the watchword.
SHARE Photo courtesy of Christina @ wocintechchat.com via Unsplash
Experts around the world are sounding the alarm on the pandemic’s disproportionate impact on women’s lives. As UN Women reports, “The impacts of crises are never gender-neutral, and COVID-19 is no exception.” Economically and beyond, we are beginning to see counter effects on progress toward gender equity. Recent data from McKinsey & Co. shows that women’s jobs are almost twice as vulnerable during this crisis than men’s jobs and account for 54 percent of overall job losses (despite making up 39 percent of global employment).
Of course, these issues aren’t new. In the years before the pandemic, we saw growing media attention on the importance of investing in women and girls from their education to their health and future. Yet funding for these organizations has historically been challenging to quantify. At the Women’s Philanthropy Institute (WPI), we wanted to better understand whether this h
Jan 11, 2021
The Centers for Disease Control and Prevention announced the first U.S. death from COVID-19 on Feb. 29, 2020. Within a month, more than 1,000 Americans were dying on a single day. Since then, we’ve reached that daily number many times over. Some days, more than 2,500 people have died. And yet, many are largely disconnected from the pain, unwilling or unable to recognize or process the loss.
Where is the collective mourning? I am an empathy scientist, and I can report that we are not a nation of psychopaths. People have a limited capacity to process mass suffering, rather than a callous lack of care. Cognitive biases common errors in thinking make it difficult to process tragedy of this scale over time, creating a sense of psychological distance between us and the number of COVID-19 deaths. By understanding how various cognitive biases work, however, people can train themselves to feel the weight of our country’s losses again.
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RULING THE WEEK
The richest woman in the world, MacKenzie Scott, is giving away her billions with remarkable speed. On Tuesday, the ex-wife of Amazon CEO Jeff Bezos
announced she has given almost $4.2 billion to 384 organizations in the past four months. That’s on top of $1.7 billion in gifts she announced this past summer. Her net worth is
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