Shades of Canada Campaign is back
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A Plus Creative and Estée Lauder Canada Collaborate Again
TORONTO, June 9, 2021 /CNW/ - Toronto digital ad agency, A Plus Creative has collaborated once more with longstanding partner, Estée Lauder Canada to create part two of #ShadesOfCanada, their highly successful Double Wear Stay-In-Place Makeup campaign. Created to illustrate product performance and showcase shade inclusivity – the campaign features 8 competing and non-competing Canadian athletes of different ages and ethnicities.
(L-R) Anastasia Adani (A Plus Creative), Susy Brown (Estée Lauder Canada), Phylicia George (Athlete); Alannah Yip (Athlete); Hannah Kelly (Estée Lauder Canada); Julie Sutherland (Estée Lauder Canada). (CNW Group/A Plus Creative Inc.)
UK retailers are seeing an increase in the demand for body make-up. Make-up artist Amanda Harrington, says it makes sense with the changeable weather. Here, Claire Coleman puts a selection to the test.
Victoria's Secret model Karlie Kloss has revealed her top beauty secrets, the makeup routine she follows and named the 'powerful' face mask she swears by to rejuvenate her skin.
/CNW/ - May 19th, 2021 marks a huge milestone as Estée Lauder Canada launches part two of the highly successful Double Wear Stay-In-Place Makeup Campaign,.
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The Double Take invites young people across the country to change up their routines and challenge the unexpected with interactive workshop sessions
Estée Lauder, Virtue and Refinery29 (both part of VICE Media Group), invite young people to join a diverse mix of experts for four ‘Double Take’ IG Live sessions hosted on Refinery29’s Instagram channel. These inspirational and practical sessions are aimed to empower and encourage confidence as we look ahead to brighter times.
To create a deeper emotional connection with Double Wear, the #1 best-selling Foundation in the UK, Estée Lauder teamed up with Virtue, the agency born from Vice, to create a campaign that aims to support young women in building confidence.