The Drinks Business
09 February 2021 By db staff
E & J Gallo-owned wine brand Barefoot has unveiled a new look for its Barefoot Bubbly Pink Moscato in the UK, which is being rolled out nationwide.
Launching its new look in time for Valentine’s Day on Sunday, according to Gallo, Barefoot Bubbly Pink Moscato’s new packaging is “stylish and eye-catching”
The new label features “a bright white brushstroke against a vibrant pink background that echoes the colour of the wine”.
Reflecting the brand’s “bubbly personality” are pink, silver and gold bubbles, while a pink neck foil creates extra shelf standout.
Wine brand Barefoot is rolling out a new design for its Barefoot Bubbly Pink Moscato. The new packaging features “a bright white brushstroke against a vibrant pink background”, with pink, silver, and gold bubbles and pink foil. The 750ml bottle retails at £8.50 and is available from Bestway and Parfetts wholesalers. The new design in “sure to be a hit with consumers looking to add a fruity touch to their Valentine’s Day celebrations and beyond”.
Lancaster County saw a 10.8% decrease in sales since the 2018-19 fiscal year, but still brought in over $62 million, according to the report, which covers July 2019 through June 2020. The county ranked 8th out of 67 counties in sales.
Whiskey was the top-selling spirit in Lancaster County in 2018-19 and continued to be the top seller in 2019-20.
Trends in Lancaster County
Wine
The top-selling wine in Lancaster County in 2019-20 was a California Cabernet Sauvignon, which is a dry, fruity type of red wine, according to the PLCB s report.
In 2018-19, the most popular wine in the county was a California Chardonnay.