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ARLINGTON, Va., April 9, 2021 /PRNewswire/ The U.S. Selective Service System (SSS) was recently recognized by the Web Marketing Association, Inc. (WMA) as winner of the Internet Advertising Competition (IAC) award for Best Government Online Video campaign, Best of Show Online Video campaign for its public service announcements (PSAs).
U.S. Selective Service System
The SSS Awareness Campaign was developed to inform men 18 through 25 about the registration requirement. It includes three English PSAs - Uncle Sam, Stronger America, and Barbershop - and one Spanish PSA, designed to reach out to the nation s young men and their influencers, informing them of their registration requirement and the crucial role Selective Service plays in our national defense. Registration enhances readiness, fulfills a civic duty, and is linked to benefits and opportunities contingent upon compliance with federal law.