Damien Venuto: Beware the dangerous influencer in your family
21 Jan, 2021 04:43 AM
6 minutes to read
Our trust can be used against us. Photo / Getty Images
OPINION:
This week the Commerce Commission issued a Stop Now order to a woman promoting what is likely to be a pyramid scheme. The letter sent to Shelly Cullen in respect of her promotion of the Lion s Share cryptocurrency-themed scheme only scrapes the surface of the multi-level marketing that blights social media.
A Commerce Commission spokesperson tells the Herald the watchdog is investigating a number of other schemes that similarly have the characteristics of a pyramid structure built into the offer.
A recently released survey shows that commercial brands should seek out trusted news providers as their partners so as to share in their trust dividend.
Can big business help clean up America’s public square? It’s a question that matters enormously in the current context, as the US gets a new president while still wrestling with the insurrectionist impulses and polarisation promoted by the outgoing one.
A fortnight after the rampage at the US Capitol in Washington, at least two dozen American companies declared that they will penalise some Republican politicians for their alleged role in the riot as well as their frenzied legislative attempts to overturn the results of a free and fair presidential election.
Well-known international brands – including Amazon, Walmart, Disney, Nike, Airbnb, Morgan Stanley, Dell and American Express – will withhold funding to certain politicians. Dozens of other companies, including Bank of America, Target, Google, Facebook, JPMorgan, Visa, Boston Scientific and Citigroup have announced a more neutral approach, by suspending all political giving – to Republicans and Democrats alike – pendi
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Invalid email address, please try again. 18 Jan 2021 Blair Sheppard Global Leader Strategy & Leadership, PwC
While COVID-19 dominated 2020, humanity has other urgent and even more existential challenges to confront in 2021. Click image to zoom Tap image to zoom
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New research by PwC entitled
Ten Years To Midnight highlights four broad “crises” and the massive, creative responses required to shape a future for future generations. The crisis of prosperity spans the generations, causing many to worry about the future.”
The world has become a worrisome place - leaders in politics, business and civil society as well as individuals around the world share common concerns. We can summarise them as