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Effingham, IL / Effingham Radio
Mattoon, IL -(Effingham Radio)-Broadcast sales students at Lake Land College earned certification as broadcast sales professionals from the broadcast training company P1 Learning in partnership with the Illinois Broadcasters Associate’s Sales Training Program.
The students completed a variety of online video courses, tests and assignments over the course of four weeks as part of the broadcast sales class in the Broadcast Communications program at Lake Land College.
Communication Studies/Broadcasting Instructor and Station Manager of WLKL 89.9 FM Greg Powers assisted students in preparing for the certification, while the Illinois Broadcasters Association (IBA) funded the initiative. Powers also expressed gratitude to the president and CEO of the Illinois Broadcasters Association Dennis Lyle, and the IBA board for its financial support.