Will Airtel s advertising foray give impetus to India s $10 billion ad market? adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.
India has seven shortlists across the five categories announced. DDB Mudra leads with four for Stayfree s It s Just a Period . It earned two shortlists each in the Media Strategy and Digital Strategy category. Disney Star India has two in the Data and Analytics category. One is for Democratising data-driven insights to maximise monetisation and the other is for Integrating voice of the consumer in Live telecast . Isobar has also got a shortlist for Isobar has one for Estee Lauder s Estee Lauder Location Based Blockchain Campaign. The Bronze, Silver and Gold winners will be released on 1 March and the Grand Prix and Special Award winners announced on 4 March.
Some prominent names moved on to explore newer domains.
24 Dec, 2020 - 08:32 AM IST | By Mansi Sharma
NEW DELHI: Change is the only constant, and 2020 was a year of change. Big ones.On personal and professional fronts, both. Folkspicked up new skills, explored previously untried things, made self-discoveries. The trend reflected in the way people moved across industries, looking for fresh challenges and opportunities – looking for change. The marketing and advertising industry was also no stranger to this. There were a number of movements within agencies, some also chose alternate industries to grow, and many others were promoted to new roles. Here is
Isobar India is strategy and creative agency partner of BSH Home Appliances bestmediainfo.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bestmediainfo.com Daily Mail and Mail on Sunday newspapers.
linkedin Bosch Home Appliances (BSH Hausgeräte GmbH or BSH Home Appliances) has signed Isobar India as its strategy and creative partner. The agency won the account following a multi-agency pitch and will look after the business from its Mumbai office. Neeraj Bahl, MD, BSH Household Appliances, said, “We are delighted to have Isobar on board to drive the digital communications for Bosch and Siemens. Keeping in mind our core proposition of empowering Indian audiences and enabling them with peaceful and hassle-free life at home, Isobar was an appropriate fitment for us as their solution-oriented approach combined with creative renditions aligns with our core requirements. We are confident that together, we will be able to creatively connect with audiences to make Bosch a relatable household name.”