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TikTok says to address European concerns by opening up about how it works

Article content BRUSSELS TikTok plans to allow European researchers and policymakers to see how its teams moderate content, how its recommendation technology works and how it handles data as it seeks to address concerns over the privacy and safety of its young users. The social media app said on Tuesday it would open a European Transparency and Accountability Centre, at first virtually and later at a facility in Ireland expected to open next year. We apologize, but this video has failed to load. Try refreshing your browser, or TikTok says to address European concerns by opening up about how it works Back to video

TikTok to address European concerns by opening up about how it works

  BRUSSELS TikTok plans to allow European researchers and policymakers to see how its teams moderate content, how its recommendation technology works and how it handles data as it seeks to address concerns over the privacy and safety of its young users. The social media app said on Tuesday it would open a European Transparency and Accountability Centre, at first virtually and later at a facility in Ireland expected to open next year. TikTok, owned by Chinese company ByteDance, has more than 100 million users in Europe. The COVID-19 pandemic has boosted its popularity among youngsters shut up at home. We recognize our responsibility to gain the trust of our community and the broader public, Cormac Keenan, the company s Head of Trust and Safety, said in a statement.

TikTok to open European transparency centre in Ireland

TikTok to open European transparency centre in Ireland Image: © MclittleStock/Stock.adobe.com The company said it plans to offer virtual tours from June 2021, with the centre expected to be fully operational by 2022. TikTok is expanding its Irish presence further with a new European Transparency and Accountability Centre. The centre aims to highlight how the social media company uses its technology to help with content reviews, moderation and to help catch potential policy violations. Video-sharing platform TikTok, which is owned by Chinese company ByteDance, opened its first Trust and Accountability Centre in the US last year. Its new centre in Ireland is the first European transparency centre and, once open and operational, will give experts an opportunity to visit and see how TikTok teams go about their work.

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