76% of the voters UNITE HERE identified were Black; 87% were people of color . A relic of Jim Crow-era policies aimed at diluting the influence of Black voters, Georgia’s runoff elections have historically favored Republicans. Democrats have struggled in previous Georgia runoffs to maintain participation among Black voters and other voters of color critical to their success. Members of UNITE HERE supercharged a program to reach those voters directly by mounting the largest door-to-door canvassing operation in its history, becoming a central figure in the multi-racial statewide effort that delivered the win for Democrats by hitting 9 million doors altogether. In conversations with voters, UNITE HERE canvassers stressed the urgent need to take back the Senate. As a result of the COVID-19 pandemic, workers across Georgia have dealt with unprecedented job losses, a government response that has been “too little, too late,” and loss of employer-provided healthcare.
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