Page 11 - ஒன்றுபட்டது கிஂக்டம் சினிமா சங்கம் News Today : Breaking News, Live Updates & Top Stories | Vimarsana

© Getty Images With British cinemas preparing to reopen on 17 May, the outlook for the sector has never seemed so uncertain. Covid-19 lockdowns have left the biggest chains teetering on the edge of bankruptcy, forcing Cineworld and Odeon’s parent AMC Entertainment Holdings to raise capital and renegotiate their debts to ensure survival. What’s more, the film industry has undergone two key changes over the past year that appear to pose an existential threat to the business model of cinemas. Firstly, with theatres closed during lockdowns, audiences have shifted towards streaming services such as Netflix, Amazon Prime Video and Disney+.Secondly, many of the Hollywood studios have cut the traditional 90-day cinema “window”, which allows exhibitors a lengthy period to play films exclusively before they are released on home video.

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