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Details 21 December 2020
T2 APL bagged the silver for the Excellence in Sports/esports Marketing at Marketing Excellence Awards 2020 ceremony. The campaign that caught the judges’ attention is its execution of the T2 Diamond 2019, a global Table Tennis tournament.
As a brand, T2 looks to realise the vast potential of the sport Table Tennis. It aims to reshape the image of Table Tennis while upholding the highest standards of global competition. We speak to Belinda Liew, marketing director on the brand’s plans for the future.
This interview is done as part of MARKETING-INTERACTIVE’s winners and finalists’ interview series for Marketing Excellence Awards 2020. To find out more about the awards, click here.