Photo Rumors
January 29, 2021
Similar to last year, OM Digital Solution issued a press release today confirming that Micro Four Thirds still has the #1 market share by lens mount in Japan with 21.7% (based on the number of digital interchangeable lens cameras sold in Japan by lens mount):
Micro Four Thirds Achieved the Best-Selling Lens Mount Type in the Japanese Interchangeable Lens Digital Camera Market in 2020
January 29, 2021, Tokyo, Japan, January 29, 2021 – OM Digital Solutions Corporation ( 1) and Panasonic Corporation ( 2) are pleased to announce that the Micro Four Thirds System, the standard both companies jointly announced in 2008, was the best-selling ( 3) lens-mount type in the Japanese interchangeable lens digital camera market in 2020.
Olympus has sold its camera division. What does this mean for the future?
2 minute read Olympus OM-D E-M10 Mark IV. Image: Olympus.
In the middle of last year, Olympus announced it was selling off its camera division to an investment group, Japan Industrial Partners, JIP. Considering how active the company had been around the dawn of DSLRs, often out-specifying the competition in the early days of the late 90s, this was something of a shock.
Olympus has been doing interesting things since its Pen series of 35mm 4-perf cameras in the 1950s, and there was a time when the company had a dozen bodies and dozens of lenses in its professional Zuiko line. Old Olympus lenses are still a very valid choice for people looking for interesting optics for modern cameras, being as they’re readily adaptable to deeper mounts, including EF.
Olympus Imaging is now OM Digital Solutions
January 6, 2021
Olympus as we knew it officially stopped making cameras on January 1, with the new OM Digital Solutions Corporation taking over cameras, lenses and accessories that were previously manufactured and sold by the long-established Japanese maker. Shigemi Sugimoto, the former Imaging Head for Olympus, has been appointed Representative Director and President of OM Digital Solutions Corporation. It’s not entirely clear what is happening to the Olympus brand, but Sugimoto commented as follows.
“Under a new organisational structure, with Management, Research and Development, Manufacturing, and Sales departments operating as one, we will endeavour to further improve our services and enhance our product lineup for all those who love our brands, including OM-D, PEN, and Zuiko…