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Small and large businesses use sensitive data discovery software to uncover the location of their critical data, often to comply with common industry regulatory standards for data protection and privacy; these include the California Consumer Privacy Act (CCPA); General Data Protection Regulation (GDPR); Health Insurance Portability and Accountability Act (HIPAA); standards from the International Organization for Standardization (ISO); and others. Information security teams typically deploy and manage sensitive data discovery software, while privacy teams may request data from the reports. These solutions search for on-site databases, cloud storage, email servers, websites, applications, and more structured, semi-structured, and unstructured data.
DigDev Direct Announces Solution for California Email Marketing Campaigns
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The California marketing landscape is changing. DigDev Direct announces an opt-in email product line to help marketing teams reach consumers without offending them.
Solution for California Email Marketing Campaigns DEERFIELD BEACH, Fla. (PRWEB) February 20, 2021 On January 1, 2020, the California Consumer Privacy Act (CCPA) went into effect. Legislators continue to press to expand the laws and protections included within the act. Today, DigDev Direct, a leading digital marketing firm, announces solutions.
DigDev Direct offers a robust suite of opt-in email marketing tools. Every message sent within the system includes explicit opt-out instructions to help consumers stop further outreach.
Virginia is on track to become the second state in the United States to pass a comprehensive data privacy law after the Virginia Consumer Data Protection Act (CDPA) quickly passed both.
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A recent legal decision held that privacy guarantees in the California Consumer Privacy Act (the “CCPA”) do not prevent discovery in civil litigation. In
Will Kaupelis v. Harbor Freight Tools USA, Inc., the Central District of California concluded the CCPA does not limit the scope of discovery in civil litigation because it does not restrict the ability to comply with the Federal Rules of Civil Procedure. Case 8:19-cv-01203-JVS-DFM, Dkt, No. 158 (C.D. Cal Jan. 22, 2021).
Plaintiffs brought
Will Kaupelis as a putative class action alleging the defendant manufactured and sold defective chainsaws. Plaintiffs also moved to compel production of the Personal Information (“PI”) of consumers who complained about the alleged defect.[1] Defendant responded the CCPA precluded the discovery sought because consistent with the CCPA’s notice and consent requirements consumers should be allowed “an opportunity to opt out