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Yuengling And Country Music Star Lee Brice Announce Official Partnership America s Oldest Brewery® partners with Lee Brice as it kicks off its Stars & Stripes program to support our nation s military, featuring fan sweepstakes, special performances, and more News provided by Share this article POTTSVILLE, Pa., Jan. 11, 2021 /PRNewswire/   D.G. Yuengling & Son, Inc., America s Oldest Brewery®, announces today its partnership with Lee Brice, American country music singer and songwriter and Curb Records recording artist, and the start of Yuengling s Stars & Stripes program. (PRNewsfoto/D.G. Yuengling & Son, Inc.) Lee will serve as an official Brand Ambassador for Yuengling Traditional Lager. The partnership with Lee includes a variety of elements including personal appearances and performances on behalf of the brand, fan meet & greets, special promotions to meet Lee, a chance to win custom Yuengling and Lee swag, social media sweepstakes and giveaways, in-store point of s

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