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Vendors could start assessing partners based on their sustainability credentials, channel warned

HP broke new ground last year when it launched Amplify Impact, an industry-first partner assessment, resource and training programme based around environmental and social sustainability. Although the scheme - which had its UK debut last month  - is voluntary, HP hopes half of its global partners sign up to it by 2025, with HP COO Christoph Schell stressing it is time for the IT industry to take bold actions . Channel veteran Phil Clark - who is now pioneering a sustainability index for MSPs - is among those who expect vendors to play an increasingly pivotal role in driving sustainable behaviour in the channel.

The stakes could not be higher - Jigsaw24 CEO on IT channel s sustainability challenge

We are facing a man-made disaster of a global scale - a threat to our very lives. And if we do not reduce the carbon emissions by 2030, we are looking at irreversible and catastrophic damage to our lives which will result in many millions of deaths and quite possibly a threat to human civilisation, Whittle said. Whittle said there are four or five things people need to do together, including using less, sharing more, sourcing locally and recycling. This also includes embracing new sustainable technology, which is where the channel comes in , Whittle added. Resellers will have a huge opportunity in providing new technology such as intelligent, cloud-based, AI-based, software-driven stationary storage, he predicted.

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