Streaming giant Netflix has launched its online store called Netflix.shop, the company first owned-and-operated retail outlet to sell products directly.
Washington [US], June 11 (ANI): Streaming giant Netflix has launched its online store called Netflix.shop, the company's first owned-and-operated retail outlet to sell products directly.
Netflix is getting into the retail business. The streaming giant has unveiled today Netflix.shop, an online storefront where fans will be able to buy a wide array of products from apparel to toys to events and games inspired by their favorite Netflix series and films. In a blog post, VP of consumer products Josh Simon said the company would “drop exclusive limited editions of carefully selected high-quality apparel and lifestyle products tied to our shows and brand on a regular basis.” At launch, the company is introducing streetwear and action figures inspired by two anime series, Eden and Yasuke (pictured above). The company is also releasing limited-edition apparel and decorative items inspired by French spy drama Lupin, in collaboration with the Louvre museum. Netflix says it is working with up-and-coming designers on products, including Nathalie Nguyen, Kristopher Kites, and Jordan Bentley, who created the Eden and Yasuke launches. Netflix is getting into the retail b