Nautical Channel, which is watched by over
300 million viewers in more than 120 countries around the world.
A total of
20 shows are dedicated to the promotion of Croatian nautical destinations and the presentation of Croatia as a safe nautical destination. Each episode will be aired in five languages, English, German, French, Greek and Spanish, a total of 600 times between May 21 and August 29.
“Nautical tourism is one of the most important Croatian tourist products, which is becoming increasingly popular in the current situation of the corona virus pandemic. Nautics is also an important part of our main campaign “Trust me, I’ve been there”, which we conduct in 12 markets. Nautical guests enjoy absolute sense of safety and privacy during their stay on their boats and I believe that the “Safe Stay in Croatia” campaign is an additional guarantee that we are a well-prepared and safe nautical destination“, said the
May 24th 2021, 16:20
The Croatian National Tourist Board has unveiled a summer marketing campaign that will be seen across 12 key markets, including the UK.
Using the slogan ‘Trust me I’ve been there’, the campaign will be tailored according to the country in which it will be seen.
Other markets include Germany, Slovenia, Austria, Italy, Poland, the Czech Republic, Hungary, France, the Netherlands, Slovakia and Russia.
The campaign will run until the end of July, and will be seen on social media, TV, print media and outdoor advertising.
Dates of the campaign will be adjusted to the “current epidemiological situation” in each market, and the messages in the campaign will be targeted to each market’s preferences.
(Photo: Ivica Džambo/Pexels)
The Croatian National Tourist Board is launching its high-season brand promotional campaign “Trust me I’ve been there” across 12 key markets including
Germany, Slovenia, Austria, Italy, Poland, the United Kingdom, the Czech Republic, Hungary, France, the Netherlands, Slovakia and Russia.
The campaign will be active until the end of July, and is implemented through activities across social networks including Facebook, Instagram and YouTube, as well as via high-viewership TV channels, top-rated and most read portals and newspapers in each market and through outdoor advertising on billboards, digital panels and public transport. The goal of the campaign is to invite guests to spend their vacation in Croatia, as well as to further position our country as an attractive, safe and well-prepared destination.