In telling move, MediaLink Beach relocates to London and New York for hybrid events
The festival is still scheduled to take place June 21-25, 2021.
Cannes 4 hours ago
After canceling its 2020 signature event amid the Covid-19 pandemic, the Cannes Lions International Festival of Creativity had hoped to come roaring back to the French Riviera in 2021.
AKQA’s Geoff Northcott, Jury President of the 2021 Creative Business Transformation Lions, explores how brands can embrace a transformational culture and unlock progress through creativity.
The world never stops evolving but neither do leading companies. A mindset of envisioning a better future and working tirelessly to realise it is required more than ever today, as digital technologies, design thinking and a global pandemic drive disruption in every industry.
However, with the Fortune 500 turning over faster than ever, and 70% of leaders describing their transformations as failing to achieve their goals, there’s a need to celebrate and share the stories of those that succeed to distill the common learnings from their journeys.
linkedin After announcing plans for an on-ground festival in January, the organisers of the Cannes Lions International Festival of Creativity, through a blog post last week, announced that they will go ahead with a physical event. However, the festival will be digital-first this year. The blog post revealed the organisers’ hope in bringing the industry together, at least partly, in Cannes. A couple of days after this announcement, the French Government announced a four-week light lockdown due to a surge in the number of patients requiring an ICU. The organisers of the Cannes Film Festival have pushed the event to 6-17 July, to continue with plans for a physical event. This is usually held in May and brings together imminent members of film industries from around the world.
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