Small Components Making a Big Impact for the PV industry
insights from industryBrian Mills
Kayla Tescallo Stäubli
Brian Mills, product manager of photovoltaics at Stäubli and Kayla Tescallo, Marketing Coordinator from Stäubli talk to AZoM and answers questions about their original MC4 electrical connectors, the most widely used PV cable coupler in the world.
Could you start by giving our readers a brief overview of Stäubli Electrical Connectors?
Headquartered in Pfäffikon, Switzerland, Stäubli was originally founded in 1892 and currently has over 5,500 employees in offices across 29 different countries. We have four main business divisions in our company: robotics, textiles, fluid connectors and electrical connectors. Stäubli acquired Multi Contact (a privately owned company founded in 1963) to form its electrical connector division. The Multi Contact name was retired in 2017 and it is now known as Stäubli Electrical Connectors.
Hampton Roads business owners helping each other during the pandemic
and last updated 2021-01-29 18:20:42-05
HAMPTON ROADS, Va. â A grassroots business support group called Locals Helping Locals 757 is helping not just business owners, but members of the community.
The marketing coordinator for Hunt Club Farm, Conrad Brinkman, created the group in the spring when the pandemic hit businesses especially hard. It started with just a few members.
âSince then, itâs grown exponentially. Weâre always welcoming new members,â said Kendall Snyder, Sales and Marketing Coordinator for iFly Virginia Beach.
The group meets weekly online. They offer advice and cross-advertise each otherâs businesses through a Facebook page and a free app that has a directory, customer discounts and event listings.
January 29 2021, 10:02 am | BY Ricki Green | 24 Comments
Kia Australia has launched the all-new Stonic, a small SUV aimed at a younger audience, with a TikTok-led approach, as part of a wider integrated marketing campaign via Innocean Australia.
In collaboration with Kia and Scoundrel, Innocean Australia has developed creative built specifically for TikTok, while keeping the message consistent across all platforms. The bespoke creative showcased the Stonic against an urban background, blending Kia’s unique style of maverick creativity with fashion, art, videography, and slick, TikTok-native transitions to pull users in to learning more – all set to the high energy soundtrack of Young Franco’s About this thing.
Innocean develops TikTok-led campaign for new Kia Stonic
January 29, 2021 10:54
Innocean Australia has launched its new campaign for Kia Australia’s small SUV the Kia Stonic, with a TikTok-led approach developed to target a young audience.
The bespoke TikTok creative was developed in collaboration with Kia and production studio Scoundrel, and makes Kia the first auto brand to use a TopView TikTok ad in Australia outside a challenge.
The Kia Stonic ad is the first thing that TikTok users see when opening the app, before it merges into the first video of their feed.
The video showcases the Kia Stonic against an urban background, and uses TikTok-native transitions to pull users in to learn more, all set to Aussie producer Young Franco’s fast-paced track ‘About This Thing’.
A 58-year-old Pottstown woman who dislikes getting needles in her arm could hardly wait Thursday morning for her coronavirus vaccine at the Keystone Villa at Douglassville.
âIâve never been so excited about getting a shot in my entire life,â said Rita A. Clemmer, an office manager who was the first of 50 employees to get vaccinated.
âWeâve been planning this with CVS for months,â Clemmer said. âI donât care for shots, but Iâm excited to get this one.â
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CVS pharmacists and technicians traveled from Blue Bell, Montgomery County, to vaccinate the employees and 86 residents in the personal care unit of Keystone in Amity Township.