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Reprise Digital Malaysia says hello to the great outdoors in new Ford campaign

July 27 2021, 11:20 am | BY Kim Shaw | No Comments Reprise Digital Malaysia has launched its latest campaign for the sole distributor of Ford in Malaysia, Sime Darby Auto Connexion (SDAC). The ‘Hello Outdoors’ video series launched this week amidst Malaysia’s continued lockdown, with the first in a series of content films showing the freedom of being outdoors, and how it is missed. The scenic vistas across Malaysia and hopeful messages connect back with the Ford Ranger brand values and lifestyle. Mandar Wairkar, Creative Director of Reprise Digital, said: “The idea behind this film stemmed from something we are all asking right now – “When can we travel again?” We know the Ford Ranger audience loves the outdoors, so the intended impact is to evoke that serenity and connection with the outdoors. That spirit of adventure and discovery. It isn’t dead, it is just grounded temporarily.”

Mandar wairkarFord rangerReprise digital malaysiaSime darby auto connexionHello outdoorCreative directorReprise digitalMarketing communicationsSime darby auto connexion fordFord ranger specialistஃபோர்ட் ரேஞ்சர்மறுபடியும் டிஜிட்டல் மலேசியாபடைப்பு இயக்குனர்மறுபடியும் டிஜிட்டல்சந்தைப்படுத்தல் தகவல்தொடர்புகள்

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Parmar joins Sheraton Beach Resort as Marketing Manager DUBAI, 13 days ago Born and raised in India (New Delhi), Parmar was always captivated by the hospitality industry. A digital marketing & communications professional with 17+ years’ experience, Parmar has worked with an array of hospitality groups in the region. Her career began at Claridges Hotel followed by successful roles at Emirates Palace, UAE, Meydan Hotels & Hospitality, Royal Rose Hotel, Abu Dhabi and Gloria Hotels & Resorts. She later moved on to Meraas – Dubai Gourmet, UAE as a Marketing & Communications Manager and then joined the team at Sharjah Collection by Mysk as Cluster PR and Marketing Manager, managing PR and marketing for four five-star resorts.

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Ford Sends Greetings To Malaysia s Natural Attractions to Let Them Know They are Missed

Reprise Digital has partnered on a new campaign with the sole distributor of Ford in Malaysia, Sime Darby Auto Connexion (SDAC). The ‘Hello Outdoors’ video series launched this week amidst Malaysia’s continuing pandemic lockdown, highlights the freedom of being outdoors, and how it is missed as safety precautions keep people inside. “The idea behind this film stemmed from something we are all asking right now – “When can we travel again?”,” said Mandar Wairkar, Creative Director of Reprise Digital. “We know the Ford Ranger audience loves the outdoors, so the intended impact is to evoke that serenity and connection with the outdoors. That spirit of adventure and discovery. It isn’t dead, it is just grounded temporarily.”

Mandar wairkarFord rangerReprise digitalSime darby auto connexionHello outdoorCreative directorQueenie thamMarketing communicationsSime darby autoFord ranger specialistஃபோர்ட் ரேஞ்சர்மறுபடியும் டிஜிட்டல்படைப்பு இயக்குனர்சந்தைப்படுத்தல் தகவல்தொடர்புகள்

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