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Oktoberfest memories increase life-satisfaction, customer loyalty | WSU Insider

February 24, 2021 By Sara Zaske, WSU News RICHLAND, Wash. –  No one went to Oktoberfest in 2020, but chances are those who attended in the past are still thinking about it. In a case study of the famous German beer festival, researchers tested the theory that events which create memorable experiences can increase life-satisfaction. This deep connection with customers has big benefits for associated businesses, according to Robert Harrington, lead author of the study recently published online in the International Journal of Contemporary Hospitality Management. “If you can do something that transforms people even a little bit, it can have a huge impact on the success of your company and your brand,” said Harrington, professor and director of the School of Hospitality Management at Washington State University Carson College of Business. “The more customers are delighted, the more likely they are to be return customers. They are also more likely to give positive recommendati

Challenges for Global Hospitality Industry - MyAssignmenthelp com

Challenges For Global Hospitality Industry 0 Download10 Pages / 2,294 Words   Introduction: Hospitality industry is one of the most flourishing sectors for rendering the economic growth of a business industry. As per the World’s business scenario, the direct contribution of hospitality sector to GDP was US$ 71.53 billion in 2016 (trademinister.gov.au, 2018). Around 4500 hotels are situated all over Australia for maintaining effective hospitality services. Around 929,000 employees are associated directly and indirectly in the hospitality sector of Australia (trademinister.gov.au, 2018). However, this very specific study has focused to make in-depth overview on how Hilton Sydney has flourished their entire process of business in the realm of hotel industry (hotelbusiness.com, 2018). In order to render the economic growth of Australia hospitality industry has left major contributions. Especially, the establishment of hotels and restaurants in a particular country decides whethe

Faculty and Staff Briefs: January 2021 - Florida State University News

Florida State University News Faculty and Staff Briefs: January 2021 Published: HONORS AND AWARDS Gregory J. Harris, Ph.D. (College of Human Sciences) and  Earl Levison (Student Affairs) were recently selected as recipients of the 2021 Dr. Martin Luther King Jr. Distinguished Service Award presented by the FSU Division of Student Affairs and the Center for Leadership and Social Change. The Dr. Martin Luther King, Jr. Distinguished Service Award was established in 1986 to honor a faculty member, administrator or staff member for their outstanding service in keeping with the principles and ideals of Dr. King. The honor also comes with a $1,000 stipend.

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