Lafarge Egypt introduces EcoLabel cement 08 April 2021
Lafarge Egypt has announced that it will introducing EcoLabel cement for the first time in Egypt. The new products comply with the group’s green criteria, including having a lower CO
2 footprint and recycled content. Hydrocem Plus EcoLabel & Hydrocem EcoLabel represent the industry’s broadest range of green cement for high-performing, sustainable and circular construction, said Solomon Baumgartner Aviles, CEO of Lafarge Egypt. We are dedicated to R&D at the forefront of carbon neutral and circular construction materials. As the world’s largest cement producer and the leading player in the Egyptian market, we believe in Lafarge Egypt that we are committed to support our customers by providing sustainable building solutions, added Ahmed Abdo, commercial and marketing director.
Egyptian promise
Published 01 February 2021
Lafarge Egypt is among the leading companies in the domestic building materials sector with a long-standing history in the country. Despite current market headwinds and the impact of COVID-19, Solomon Baumgartner-Aviles, the newly-appointed CEO of Lafarge Egypt, explains why the country holds much promise for the group globally and the MEA region, and outlines strategies for overcoming challenges. By Lafarge Egypt, Egypt.
Lafarge Egypt provides an insight into the effects of the COVID-19 pandemic on the country’s cement sector,
the company’s way out of the crisis and how the Digital Egypt strategy will future-proof operations and upskill employees