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Failing To Take Proper Precautions, Hooked Media Lets Trade Secret Misappropriation Claim Off the Hook | Proskauer - Minding Your Business

To embed, copy and paste the code into your website or blog: Late last year, a California appellate court reaffirmed longstanding principles that have important lessons for employers hoping to prevent their employees from taking trade secrets with them if they leave to work for a competitor. In Hooked Media Group, Inc. v. Apple Inc., Hooked Media Group, Inc. (“HMGI”), a San Francisco-based startup with a mobile app that provides personalized suggestions for other apps, sued tech powerhouse Apple Inc. for, among other things, misappropriation of trade secrets under the Uniform Trade Secrets Act (UTSA).  55 Cal. App. 5th 323, 328, 269 Cal. Rptr. 3d 406, 410,

Failing To Take Proper Precautions, Hooked Media Lets Trade Secret Misappropriation Claim Off The Hook - Intellectual Property

Hooked Media Lets Trade Secret Misappropriation Claim Go

Monday, March 8, 2021 Late last year, a California appellate court reaffirmed longstanding principles that have important lessons for employers hoping to prevent their employees from taking trade secrets with them if they leave to work for a competitor. In  Hooked Media Group, Inc. v. Apple Inc., Hooked Media Group, Inc. (“HMGI”), a San Francisco-based startup with a mobile app that provides personalized suggestions for other apps, sued tech powerhouse Apple Inc. for, among other things, misappropriation of trade secrets under the Uniform Trade Secrets Act (UTSA).  55 Cal. App. 5th 323, 328, 269 Cal. Rptr. 3d 406, 410,  reh’g denied (June 19, 2020),  publication ordered (Sept. 30, 2020),  review denied (Dec. 30, 2020).  After talks related to Apple’s acquisition of HMGI for the sole purpose of making HMGI’s employees Apple employees broke down “an ‘acqui-hire’ in Silicon Valley jargon” Apple decided to directly hire away three of HMGI’s

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