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Frank Comito, CEO and Director-General of the Caribbean Hotel and Tourism Association (CHTA) CORAL GABLES The tourism and travel industry has shown a consistent ability to bounce back from tough times, says the head of the Caribbean Hotel and Tourism Association. “Our industry is incredibly resilient, globally as well as regionally,” CHTA CEO and Director General Frank Comito said on a CHTA/Caribbean Zoom chat. “We bounce back and we bounce back usually better and stronger than we were.” Some critics have said the Caribbean should diversify and move away from tourism. “I disagree totally with that,” Comito said. “I think tourism presents the Caribbean with its greatest opportunity to recover and renew, and as we heard from other speakers, diversifying within tourism should guide our reshaping. We should go with our strengths.”

Edmund bartlettMichel julienFrank comitoTourism councilCaribbean hotelTourism associationUnited nations world tourism organizationDirector general frank comitoCaribbean zoomTourism market intelligenceManaging directorWorld travelBrian majorTourism minister edmund bartlettஎட்மண்ட் பார்ட்லெட்மைக்கேல் ஜூலியன்