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Passage of the law made Australia the first country where a government-appointed arbitrator can decide on the price digital platforms have to pay publishers.
Passage of the law made Australia the first country where a government-appointed arbitrator can decide on the price digital platforms have to pay publishers.
“Don’t worry about the world coming to an end today. It is already tomorrow in Australia.” Charles M. Schultz
For those focused on where the future of the internet media economy is headed, all eyes turned to Australia in recent weeks. And, despite a last-minute PR spin campaign filled with half-truths and outright deception by pundits around the world vying to influence the debate, the end result is a new law, the News Media and Digital Platforms Mandatory Bargaining Code, which foreshadows the future for Google and Facebook.
We’ve had enough hot takes. It’s time to kill off, once and for all, the disinformation, misinformation, and talking points of the infamous duopoly, which I’ll try to do here by busting 10 myths. (Happy to talk through any of these further. Just reach out: publicly or privately.)
Passage of the law made Australia the first country where a government-appointed arbitrator can decide on the price digital platforms have to pay publishers.