By Alex Green | Feb 26, 2021
Children’s booksellers often need to satisfy more than one customer when making a book recommendation. There’s the young reader herself, but there’s likely also a parent, grandparent, or other adult with an opinion about what belongs on her shelf. With multiple people to please, children’s booksellers say they tend to reach for beloved older titles, and consequently, children end up reading deeply into an author or genre’s backlist.
In short, backlist is integral to starting kids on the path to becoming lifelong readers, says Cathy Berner, children’s and YA specialist and events coordinator at Blue Willow Bookshop in Houston. “You want to hook them; you want them to love reading. When they do, they gobble up books. When you’ve got a voracious reader, you need to know backlist it’s so important for the bottom line. Every bookseller in the store has favorite backlist titles that we always keep in stock.”
Book Festivals Continue Online
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Religion and Spirituality Books Preview: March 2021
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HarperCollins Focus Debuts New Fiction Imprint By Calvin Reid | Feb 24, 2021
HarperCollins Focus announced plans to launch Harper Muse, a new imprint aimed at general market adult fiction. The imprint will be directed by v-p and publisher Amana Bostic and will be based in HarperCollins Focus’s Nashville offices.
The new imprint will target millenial and Generation X readers and specialize in women’s fiction, historical fiction, and southern fiction.
“Stories have a profound ability to connect people especially in the fragmented world we find ourselves in today, and I could not be more thrilled to be launching HarperCollins Focus’ first fiction imprint, Harper Muse,” said Bostic.