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Jay Timmons, the CEO of the National Association of Manufacturers, released a public statement on the US Capitol riot Wednesday.
The statement was a uniquely powerful piece of corporate communication.
Insider asked Harvard Business School professor Michael Toffel, who studies CEO activism, to help explain why.
Timmons takes a stance, explains why, and makes concrete demands for change, which is different from messages that other business leaders shared.
On Wednesday afternoon, the National Association of Manufacturers released a statement on its website: Manufacturers Call on Armed Thugs to Cease Violence at Capitol.
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Insider analyzed 23 messages from CEOs across industries responding to the attempted coup at the US Capitol Wednesday.
The strongest messages called for unity and made clear demands of government officials.
Effective statements also explained why this issue mattered to the leader at the company.
On Wednesday, a pro-Trump mob stormed the US Capitol while Congress was confirming Joe Biden s win in the presidential election. It took hours for authorities to clear the Capitol building. Five people died.
As news of the attempted coup spread, business leaders across industries including tech, finance, and healthcare sent staff memos and issued public statements decrying the violence. Collectively, the messages expressed sadness, outrage, and hope for a better future.
Provided by Dow Jones
By Nina Trentmann Chief financial officers last year raised billions of dollars to stabilize their companies finances, cut costs and pivoted their businesses to respond to the coronavirus pandemic and the ensuing economic downturn. As executives look ahead, vaccines against Covid-19 greenlighted by U.S. authorities in recent weeks are expected to boost growth in the second half of 2021, as Americans return to offices, shopping malls and gyms. Here are 10 things that could be top of mind for CFOs in 2021. Economic Recovery Finance chiefs expect their companies revenue to rise by an average of 6.9% in 2021, up from a 0.3% increase forecast for 2020, according to a recent survey by Duke University s Fuqua School of Business and the Federal Reserve Banks of Richmond and Atlanta. Executives will be monitoring potential setbacks to the economic recovery, especially in industries hit hard by the pandemic, su