TORONTO, Canada – Toronto set new records in tourism by welcoming 14.3 million overnight visitors in 2014, Tourism Toronto announced today.
TORONTO, Canada – Toronto set new records in tourism by welcoming 14.3 million overnight visitors in 2014, Tourism Toronto announced today. Key drivers were a fourth consecutive year of growth in visitors from the US and the highest number of overseas visitors ever in the destination. Additionally, Toronto led the country in hotel occupancy and hotel room nights sold.
“The world is continuing to take notice of Toronto’s emergence as an exciting leisure travel and meetings hot spot,” said David Whitaker, President and CEO of Tourism Toronto. “This is a sophisticated city with a growing reputation and people want to come see for themselves what all the buzz is about. Our marketing strategy focuses on high-value visitors from major U.S. cities and key overseas markets such as the U.K., Germany, China, Japan and Brazil.”
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