iStock/Antonio DiazIf you're headed to the movies this weekend, and you've had your COVID-19 vaccine, feel free to leave your mask at home. That's the word from three of the country's largest movie chains, AMC, Regal, and Cinemark. All three have announced that vaccinated patrons no longer have to wear the once ubiquitous and mandatory face coverings, as vaccine rates rise and the pandemic eases in much of the country. Unvaccinated patrons are still required to wear a mask, removing them only to drink or eat. There's no word on how vaccine status would be verified, so it appears to be based as many establishments are, as things open back up on the honor system. The chains still insist that they're still maintaining "expert-backed, industry-specific health and safety protocols" such as the ones commissioned by the National Association of Theatre Owners (NATO). Among these are enhanced cleaning measures, social distancing, and masks for th
After skipping 2020 due to COVID, all the major studios including Disney, Sony, Warner Bros., Universal, and Paramount have pledged to attend this year's CinemaCon in August.
For exhibitors on the ropes, says one movie industry analyst, how "A Quiet Place II" and "Cruella" do over Memorial Day weekend is “symbolically important, financially important and emotionally important."
Back in November of 2020 CinemaCon confirmed that the 2021 event was being delayed from the spring to summer, taking place from August 23 through 26 at Caesar’s Palace in Las Vegas. In an announcement today the convention confirmed that this year s event is still on for those dates while also [.]