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Mapping the patient journey: eight ways to improve support programmes
Chris Ross examines how pharma can drive awareness and adoption of patient support solutions
Patient support programmes (PSPs) have arguably never been more important.
As health systems all over the world adopt remote models of patient engagement, and fears of COVID-19 transmission make people think twice about seeing a doctor, tools that help patients self- manage their conditions are providing value far beyond their original purpose.
The development of PSPs has been trending for pharma long before COVID-19. And with good reason. Support tools are helping patients take better control of their care, improving patients’ understanding of disease and giving doctors greater visibility of patient behaviour and clinical indicators.
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Major changes in bereavement care have occurred during the COVID-19 pandemic, amid a flood of demand for help from bereaved people, according to new research from the University of Cambridge. The first major study of pandemic-related changes in bereavement care has found that the switch to remote working has helped some services to reach out, but many practitioners feel they do not have capacity to meet people s needs.
It is estimated that for every death, nine people are affected by bereavement. The scale of the impact of the COVID-19 pandemic on those bereaved is now becoming apparent, whether the death was from COVID or from other causes.
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