CSO demands total ban on smoking in Nollywood scenes
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As Kannywood collaborates to stem tide
By Gabriel Ewepu – Abuja
As more youths take to smoking cigarettes, a Civil Society Organisation, CSO, Corporate Accountability and Public Participation Africa, CAPPA, Thursday, demanded total ban on smoking in Nollywood movies as they, directly and indirectly, advertise products of tobacco companies.
This was stated by the Executive Director, CAPPA, Akinbode Oluwafemi, at a media briefing on ‘Smoke-free Movies’ held in Abuja.
Oluwafemi in his address said tobacco companies in Nigeria have over the years exploited the entertainment industry; films and music videos to entice and force young Nigerians into smoking tobacco without telling them the health dangers that could kill them and jeopardize their future.
They said that the call would assist in reducing the exposure of children to smoking in the country.
Speaking at a news conference on Thursday in Abuja, the Executive Director of CAPPA, Mr. Akinbode Oluwafemi, said that though the stakeholders claim using smoking scenes to drive a point, such should be rated as adult movie.
He said that movies and entertainment materials are veritable tools for the transfer of ideas and promotion of alternative lifestyles.
“Youths are initiated into using tobacco products through advertising and subliminal promotion of smoking scenes in movies, music videos and product placements.
“The tobacco industry has exploited the entertainment sector (films and music videos) to entice and conscript young people into smoking.
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Corporate Accountability and Public Participation Africa (CAPPA) has launched a TakeApart Nigeria Report, titled “The Big Tobacco Allies – How tobacco companies use intermediaries to foster their corporate social responsibility initiatives and promote their image in Nigeria.”
The report which documents a series of instances where tobacco multinationals use intermediaries to foster their efforts to undermine implementation of the WHO FCTC, maps tobacco industry allies and exposes how tobacco companies use them to clean their image and grow their business.
The report, relying on surveys carried out by CAPPA across Nigeria with support from the African Tobacco Control Alliance (ATCA), exposes amongst others how tobacco multinationals undertake partnerships with the Nigerian government; how several entities organize events and implement programs that promote tobacco industry initiatives; how several entities provide technical and/or intellectual support to the tobacco indu
Tobacco Control: CAPPA launches TakeApart Nigeria report
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TakeApart Nigeria report. VIDEO: Agbonkhese Oboh. Raise the alarm on implications of tobacco industry interference
By Agbonkhese Oboh
Corporate Accountability and Public Participation Africa, CAPPA, on Friday, launched the
TakeApart Nigeria report entitled “The Big Tobacco Allies How tobacco companies use intermediaries to foster their corporate social responsibility initiatives and promote their image in Nigeria”.
The report documented instances where tobacco multinationals use intermediaries to foster their efforts to undermine implementation of the WHO FCTC, mapped tobacco industry allies and exposed how tobacco companies use them to clean their image and grow their business.