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KSA begins affiliate sweep ahead of Dutch KOA launch Share
Kansspelautoriteit (
KSA), the Netherlands Gambling Regulatory Authority, has sanctioned a ‘new round of action’ against websites promoting unlicensed operators deemed to be targeting Dutch consumers.
The tougher monitoring of affiliate websites will be undertaken by KSA, as the regulator moves to officially launch the Netherlands regulated online gambling marketplace on 1 October under the mandate of the Kamer approved ‘
Remote Gambling Act’ (KOA Act).
KSA’s last affiliate enforcement came during 2019, which saw it take direct against 26 of 44 websites reviewed, giving each of them 48 hrs to terminate all Dutch marketing activities.
Dutch gaming authority Kansspelautoriteit (KSA) has announced that action is being taken against affiliates that use websites to promote illegal online gambling that revolves around games of chance. With the legal online gambling market set to launch soon, the KSA wants to act against illegal advertisers and providers in the Netherlands.
Affiliate Action
The
KSA takes time on a regular basis to research online gambling affiliate marketing tactics. Affiliates offer advertising of online games of chance and receive money when an individual clicks on the advertisement listed on the website.
In an earlier round of action involving affiliates, the KSA
Dutch regulator to clamp down on affiliates again
11th May 2021
| By Conor Mulheir
The Netherlands’ Gaming Authority – Kansspelautoriteit (KSA) has said it is starting a new round of action against affiliates offering unlicensed gambling in the jurisdiction.
The regulator said that especially now that the opening of the legal online gambling market is imminent, it is alert to illegal operators and advertisers who “want to make a quick move.”
In its previous round of action against affiliates, the KSA said it examined 44 websites, which were reported upon and sanctions were subsequently imposed.
Of the websites examined, 26 were found to be promoting online gambling and were forced to remove the adverts, with 20 removing them immediately, 3 upon warnings from the KSA that a penalty may be applied, while 3 were subject to further investigation.
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