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Choosing a hot sandwich instead of a cold one may be better for your waistline, according to a study by a Rutgers University‒Camden scholar. The research suggests that people consuming the same food or beverage cold find their meal to be less satisfying, so they purchase additional items, such as potato chips and cookies, to compensate for their appetites. “It’s not exactly clear where these expectations come from,” says Maureen Morrin, the Henry Rutgers Professor of Marketing at Rutgers‒Camden. “But it is likely that people’s expectations about how full certain foods will make them feel develop over time, after repeated consumption episodes.”

New yorkUnited statesMaureen morrinSara baskentliCity university of new yorkWashington universityRutgers universityLauren block of baruch collegeHenry rutgers professorNew york cityServing temperature effectFood temperatureExpected satietyComplementary foodWestern washington universityLauren block