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Befitting a Ripley’s Believe It Or Not entry,
Time magazine included the fast-fading National Basketball Association in its list of the 100 most influential companies. Didn t get the memo,
Time? This is a company in public approval freefall.
Nonetheless, Commissioner Adam Silver embarrassingly tried to tap dance around the league’s misery index during the accompanying interview with
Time.
What criteria could
Time possibly use to select the NBA for its most influential list? It’s companies that are “shaping our future” and “making an extraordinary impact around the world.” The league is shaping fewer and fewer television viewing futures outside of communist China, who s human rights abuses the NBA is eager to ignore.